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World Radio Day underscores radio’s role in encouraging peace

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United Nations

Marking World Radio Day, which is celebrated on Feb. 13, the United Nations cultural agency has stressed the importance of radio, saying it is a powerful medium for celebrating humanity and constitutes a platform for democratic discourse.
This year’s theme “New World, New Radio” is an ode to the resilience of radio and a tribute to its capacity to adapt to societal transformations and listeners’ needs.
One of the most widely consumed medium at the global level, the UN Educational, Scientific and Cultural Organization (UNESCO) said radio has the ability to reach out to the widest audience, in the process having the ability to shape a society’s experience of diversity and providing a platform for everyone to be represented and heard.
The agency called on radio stations to celebrate World Radio Day’s 10th anniversary and the more than 110 years of radio.
In celebrating the tenth anniversary of the day, Audrey Azoulay, Director-General of UNESCO drew attention to the past year as highlighting the extent to which this medium “remains essential to our contemporary societies”. As the world changes, so too does radio – evolving as it records humanity’s history by following and adapting to societal developments, she said.—APP

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