Our Correspondent
Lahore
UBL has been recognized as the “Bank of the Year 2020 – Pakistan” at the Banker Awards. The virtual awards ceremony was held on 2nd December 2020 in London.
The Banker, an affiliate of the Financial Times UK, is the world’s leading financial publication for the last 94 years. The most prestigious title in the global banking industry, the Banker Awards recognize excellence in performance, adding customer value, innovation and leadership in society. UBL has won the award, for the fourth time within a decade, on the back of its contribution, during extraordinary times owing to the pandemic, in expanding the scope of financial services in Pakistan and spearheading innovation in the local banking industry.
UBL has re-defined the way banking is done in Pakistan with several pioneering initiatives. In 2016, UBL embarked upon a futuristic digital strategy by establishing the first of its kind Digital Lab to roll out gen-next banking products and technologies. Today UBL is the fastest growing Digital Bank of Pakistan and its strides in the digitalization of banking services in Pakistan have been validated through international accolades.
From the onset of the Covid-19 pandemic, UBL ensured seamless operational efficiency through its branches while giving paramount importance to customer and employee safety. Not just that, the Bank aggressively promoted its Digital Vision to further maximize customer safety and well-being. Multiple financial relief packages were offered by UBL to customers affected by the pandemic and the resultant lockdowns.