Staff Reporter
The government has decided to launch an effective sensitisation campaign for parents at federal level to ensure immunization of their children during every anti-polio vaccination drive.
According to official sources, the decision was made keeping in view the increasing number of polio cases which were being reported throughout the country particularly from Khyber Pakhtunkhwa.
They said that under the plan, public awareness will be created through media on all government advertisements to educate the people on prevention of their children from the crippling disease.
They said that this media drive will be initiated by introducing polio awareness logo on all advertisements with an objective to tell the people about the importance of polio vaccination.
They said that the main objective behind this move was to improve coverage of polio vaccination and complete eradication of the disease from the country, keeping in view the increasing number of polio cases in the country.
The sources said this initiative will also be helpful in reaching the message to every countryman with sense of taking extra care on this issue and also passing on relevant information about the prevention of the disease to other citizens.
They said that the figure of confirmed polio cases reached 69 for the current year, out of which majority were from Khyber Pakhtunkhwa.