The 1st International Food & Agro Exhibition (FoodAg) in Karachi, Pakistan, witnessed a significant milestone on its second consecutive day, as a 50-member delegation from ASEAN member countries continued their engagement with fervor and enthusiasm. Held at the prestigious Karachi Expo Center, the event served as a platform for cross-border collaboration, showcasing the potential of Pakistan’s agro-industry and fostering meaningful interactions.
During this extended visit, the ASEAN delegation actively explored company stalls and pavilions, engaging in constructive meetings with their Pakistani counterparts. A noteworthy achievement emerged as over 120 productive B2B meetings were conducted on 11th August, 2023. The delegates from ASEAN countries displayed a keen interest in diverse Pakistani products, ranging from Basmati Rice and dates to an array of spices.
An agreement materialized during these exchanges, as the Singaporean delegation established a significant trade partnership with Pakistani counterpart, M/s BismillahSehla Processing Plant (Pvt) Ltd. This collaboration resulted in the order of four (04) containers of the finest Basmati Rice, solidifying the appeal and quality of Pakistani agricultural offerings on the global stage.
Another pivotal achievement of the day was the signing of a Memorandum of Understanding (MoU) between Singaporean company SMCCI Singaporean Hospitality Group and their Pakistani counterpart, M/s. Guard Agriculture Research & Services Private Limited.
In parallel to the trade engagements, the TDAP orchestrated pivotal meetings and visits of Pakistani IT companies of the IT related ASEAN companies. This dynamic exchange included representatives from prominent entities such as P@sha, PSEB, SBT, TPS, and IBEX. The discussions underscored the potential for synergistic innovation within the technology sector, fostering opportunities for mutual growth.