Observer Report
Islamabad
Philip Morris Pakistan Today announced its support to establish a recycling facility as part of its anti-littering efforts.
Under the project, the not for profit organization Network of Organizations Working with People with Disabilities, Pakistan will establish a plastic recycling facility while building the capacity of persons with disabilities, one of the most vulnerable minorities. The project will also empower Persons with Disabilities through inclusion in economic activities while addressing the serous civic issue of littering which impacts diverse locations—from streets and city parks to beaches and oceans.
The recycling facility will ensure responsible waste management by collecting, storing and converting PET plastic into items of daily usage such as, plastic tiles, coasters and small planters. NOWPDP will also train and employ Persons with Disabilities for waste collection and processing. Once the facility is operational, NOWPDP will run Anti-Littering campaigns for plastic collection throughout the city of Karachi.
According to Omair Ahmed, CEO NOWPDP, “Inclusion of Persons with Disabilities in terms or economic empowerment would open up many avenues in all aspects of their life. This project would in the long term also facilitate change in mindsets and standard of living of individuals from families of persons with disabilities, low-income communities, individuals engaged through the production process, awareness campaigns and community outreach.
