Staff Reporter Islamabad
PepsiCo in Pakistan has announced its partnership with the Trade Development Authority of Pakistan (TDAP), Ministry of Commerce, and Government of Pakistan for the iconic Pakistan Pavilion at the Expo 2020 Dubai.
PepsiCo will be the exclusive beverage partner of the Pakistan Pavilion as well as other key engagements that will be set throughout the six months of the event.
The Pakistan Pavilion will promote Pakistan as a top destination and demonstrate the country’s immense potential through an immersive and visually captivating experience for millions of visitors from across the world
The six-month long event will be a celebration of Pakistan by showcasing the country’s picturesque landscapes, exotic and indigenous cuisines, unparalleled cultural hospitality, natural resources, architectural marvels, and rich art and craft traditions.
Additionally, through a host of thought leadership forums, the Pakistan Pavilion will focus on demonstrating Pakistan’s innovations and industry, achievements of youth in the technology space, a comprehensive diversity and inclusion agenda, leadership on climate change, significant social uplift programs, and the huge economic potential of exports.