IMARAT Group is taking the lead in the real estate sector of Pakistan when it comes to sustainability and green development. In its stead to integrate Environment, Social, & Governance (ESG) principles, IMARAT has launched the world’s tiniest carbon report, literally the size of 1inc x 1.5 inc, whereby they have declared the group’s carbon footprint.
The tiny report comes with an amiable poem preaching the need to go green for Pakistan, together with a QR code to be scanned at the back. Poem can be read on the website of IMARAT.
IMARAT has introduced multiple groundbreaking initiatives related to ESG such as TameerSeTaleem which promotes the reuse of construction waste material for the rehabilitation of underprivileged schools in underserved areas; massive Tree Plantation Drive whereby the group has planted more than 2 lac trees in their central project, “Islamabad Downtown”; company-wide training on building human capital; the Green Campaign to calculate the carbon footprint of their office buildings; Flood Relief Campaign 2022 to support flood affectees; Invest Right campaign to educate clients about fraudulent real estate practices; and lastly, timely construction updates and meetups to maintain accountability to stakeholders.
