Observer Report
Karachi
Fatima Fertilizer organized two day dealer consortium in the history of the fertilizer industry in Pakistan. This was a event was held at Fatima Fertilizer Plant Mukhtargarh, Sadiqabad. Organized to showcase state of the art manufacturing facility, efficient internationally recognized processes for product manufacturing and quality control.
Moreover, this was a way to connect with the dealers and to address their issues. The company being one of the top producers of fertilizer, has a large network of dealers. The event accommodated over 650 dealers from four regions Rahim Yar Khan, Sukkur, Bahawalpur and Hyderabad. The initiative provided a chance for the dealers to give their feedback to the management. Question and answer sessions were held where the dealers participated actively followed by a visit of the plant facility.
The management stressed upon the importance of role of the dealers for the progression of the company and the business. The event was facilitated by Director Marketing Khurram Javed Maqbool, National Sales Manager Asim Ahmed Abro, National Marketing Manager Ms. Rabel Sadozai and Plant Manager Rehman Hanif.
The guest of honor Director Advisor to CEO, Fertilizer Division Fatima Group talked about the growth of the Fertilizer industry of Pakistan and the importance of an active dealer network. Furthermore, He went on to express his gratitude for the support received throughout the years from the dealer community.