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Bank Alfalah, Zindagi Trust unite to transform education through integrating digital arts and financial literacy

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Bank Alfalah, a leading commercial bank in Pakistan, and Zindagi Trust, a pioneering non-profit organisation committed to transforming the landscape of education in Pakistan, are pleased to announce the initiation of the Digital Arts and Financial Literacy Program at Zindagi Trust schools.

This initiative is pivotal in Bank Alfalah’s dedication to fostering educational innovation and digitisation in Pakistan. Bank Alfalah will be funding PKR 14.84 million over a span of two years to facilitate the establishment of a digital art lab and enhance their curriculum empowering young girls on their path to financial independence at an early age.

The program aims to evolve the educational landscape by integrating digital arts and essential financial literacy into the curriculum, offering girls professional opportunities in the digital world. The collaboration is set to benefit around 2,000 female students at Zindagi Trust’s adopted schools in one academic year.

This will open doors for girls to develop valuable skills that are increasingly in demand increasing their access to professional opportunities in the long term. The girls will be better equipped to pursue rewarding careers and achieve financial independence in the future.

Atif Bajwa, President and CEO of Bank Alfalah, emphasised, “We recognise the power of education in shaping futures, and through this collaboration, we aim to empower young girls with skills essential for success in the digital world. This initiative also aligns seamlessly with our ongoing commitment to digitisation, as we believe in leveraging technology to enhance the learning experiences of the next generation.”

Zindagi Trust remains steadfast in its commitment to effecting transformative change through education and persistently endeavours to redefine the parameters of educational innovation. The operationalization of the inaugural Digital Arts Lab at SMB Fatima Jinnah Government Girls School stands as a testament to this unwavering dedication to providing students with a superior educational experience.

Additionally, plans are underway for the establishment of a second Digital Arts Lab at Khatoon-e-Pakistan Government Girls School, reaffirming the organisation’s pledge to extend high-quality educational opportunities to a broader spectrum of students.

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