Pakistan’s leading fintech JazzCash has introduced a unique digital-first shopping experience AlaCart powered by TCS on its mobile app, allowing users to purchase products and pay using their JazzCash accounts.
JazzCash consumers across Pakistan will have access to a vast array of products, and leveraging upon the full digital and physical infrastructure of the country’s largest logistics provider, TCS, these products will be delivered right at their doorstep.
This will also enable m-commerce in semi-urban and far-flung areas – an underlying goal of the partnership.
In a first, both companies have jointly developed an escrow system to ensure stringent protection on all consumer transactions, and will transparently manage consumer and vendor interactions.
Building on JazzCash’s existing retail businesses, partners, merchants, vendors, and Micro-, Small and Medium-sized Enterprises, the collaboration brings some of Pakistan’s most well-known and loved brands across several industries.
