Faisal Malik hails bank’s growth, looks ahead to 2025
Bank Alfalah Ltd is spearheading a technological transformation in Pakistan’s banking landscape under the management of President and CEO Atif Aslam Bajwa. During a meeting with Chairman and Editor-in-Chief of Pakistan Observer, Faisal Zahid Malik, Bajwa emphasized the institution’s commitment to innovation and customer-centricity.
“Our approach centers on creating a dynamic, technology-driven future for banking while enhancing customer experiences,” Bajwa said. The two dignitaries discussed the evolving role of both conventional and Islamic banking in the region.
Bajwa shared his pride in Bank Alfalah’s achievements, particularly its recognition at the Pakistan Banking Awards 2024.
“We are honoured to receive these two distinguished awards. Being named the ‘Best Bank Digital in Excellence’ award winner for the third consecutive year highlights our relentless pursuit of empowering customers with secure, seamless, and technology-driven solutions that redefine financial convenience in Pakistan’s rapidly evolving digital banking ecosystem.”
A key highlight of the bank’s innovation journey is the launch of Pakistan’s first digital, instant-processing Cheque Deposit Kiosk (CDK). This cutting-edge solution, powered by OCR, biometrics, and machine learning, enables 24/7 real-time cheque clearing, significantly reducing manual transactions.
The CDK is expected to attract small businesses, complementing the bank’s popular Cash Deposit Machines, which process over Rs 500 billion annually. In addition, Bank Alfalah recently revamped its Alfa application.
This reimagined platform aims to go beyond traditional banking by offering a comprehensive digital financial lifestyle experience, driving financial inclusion across the country.
Chairman and Editor-In-Chief PO, Faisal Zahid Malik lauded Bank Alfalah for achieving the fastest deposit growth among Pakistani banks over the last five years.
He expressed optimism about the bank setting new milestones in 2025, adding that Pakistan Observer remains committed to fostering stronger ties with the leading financial institution.