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Women-led startups come up with innovative ideas showcasing ingenuity, business acumen

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The finale of the ‘Built by Her 5.0 Innovation Challenge’ took place at the Aga Khan University showcasing an impressive lineup of top women-led startups from across Pakistan.

The event brought together entrepreneurs, investors, and ecosystem leaders to celebrate innovation and empowerment.

The ‘Built By Her 5.0 Innovation Challenge’ highlighted creativity and perseverance of women entrepreneurs, recognizing their remarkable achievements. Out of 320 applications submitted by women founders from various grass root communities, six finalists were selected to compete. These finalists presented their business ideas to a panel of judges, with the winners receiving cash awards and potential investment opportunities to help grow their ventures.

The challenge received enthusiastic community support, underscoring the growing potential of women-led ventures

Filtresha, an innovative startup producing filter paper from chicken feathers, won the competition earning a cash prize of PKR 1,000,000.

Kangaroo Care, a Healthtech startup developing AI-powered medical devices for neonatal care, secured the first runner-up position with PKR 700,000.

Earthalene, pioneering commercial mushroom cultivation in Chitral, placed second runner-up, winning PKR 300,000.

All cash prizes were sponsored by The Asia Foundation. Additionally, these businesses will be considered for investment by Accelerate Prosperity.

The year 2024 marked the concluding year for ‘Built By Her 5.0’ and not only offered a competitive platform for women entrepreneurs but also fostered valuable connections with key ecosystem players. The event received tremendous community support, with attendees expressing excitement and optimism for the future of women in business.

Head of Engro Foundation, FawadSoomro was the Chief Guest.

He expressed his excitement to explore market linkages and potential collaborations, stressing on women being the key drivers of business growth across the country. Moreover, he emphasized Engro Foundation’s commitment to fostering opportunities for women-led ventures.

The challenge received enthusiastic community support, highlighting the growing potential of women-led ventures. An interesting segment featured a fireside chat with Amneh Sheikh-Farooqi, CEO of Polly and Other Stories, and Aqsa Tariq, Founder & CEO of GrowElle Labs. They discussed the challenges of leading impact-driven businesses in today’s world. Laurel Miller, President and CEO of The Asia Foundation, joined the event and presented the cheques to the winners, further encouraging the participants.

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