Sheikh M. Humayun, Founder of Youth Fashion Revolution, CEO of SMH Group & Convener of Youth Empowerment & Recognition Committee FPCCI addressed a press conference yesterday on Monday.
He said YFR is a youth skill development program and a competition that initiates skill development in 4 major categories of media & fashion, Fashion Modeling, Fashion Designing, Fashion Styling, Fashion Photography.
The reason to bring YFR in as the need of the hour is very important, as you may be aware that hundred of thousands of children graduate each year in the field of fashion but due to low employment rate and low practical skills they are unable to get decent employment, he added.
Sheikh Humayun said entrepreneurship needs to be done it’s a digital world today therefore this season, we are urging our young designers through investors’ support to begin their online brands.
Meanwhile, he said ‘I would like to put up here that with minimum private sector support from our honourable sponsors and with our own efforts we have been managing this even through Covid, but as projects like this are the need of the hour for our youth to save their careers.
Furthermore, YFR has also launched our own YFR anthem as a song of youth empowerment no matter what field it be, no matter where you come from always remember YFR & SMH Group will always stand by your side.
This song is called The YFR Anthem. In the last, I would like to thank our special sponsors who even during these tough economical times have stood by us for youth empowerment that are Pharma Health, Ghani Osman Securities, Al Riaz other than them I would thankful to Pepsi, Forhans, Qasimi & etc always remember an empowered youth today will lead to an empowered Pakistan, he concluded.
