A three-day training course on “Content Writing” for Radio Programmers and Anchor Persons continued at Pakistan Broadcasting Academy.
On the second day Tuesday Pakistan Television’s celebrity Mr. Farooq Qaisar, popularly known as UNCLE SARGAM, the Author and Host of PTV classical Puppet programme “KALIYAN” delivered lecture. His topic was “Ethics in Content Writing”. Speaking on the occasion he called for modernizing the academies of electronic media in Pakistan, particularly that of Radio Pakistan and Pakistan Television to upgrade academic facilities for young professionals in the broadcasting field. He said academies provide a vital forum for the electronic media veterans to share with and pass on their rich experiences to the new generation of Editors, Producers, Writers, Artists and Anchor persons.
Mr. Farooq Qaisar advised the participants to carry out their creative work with utmost sincerity, accuracy, objectivity and clarity to ultimately achieve the desired goal of creditability for their medium. He shared glimpses of some of his classic creative Puppet Shows of his historic programme “KALIYAN” with the participants and later also have an interactive session with them. The participants expressed great pleasure over the creative talent and art of communication of “UNCLE SARGAM” and enjoyed his lecture a lot.
Earlier, Principal, Pakistan Broadcasting Academy Mr. Muhammad Tariq Chaudhry and the PBA faculty members warmly welcomed Mr. Farooq Qaisar at the PBA premises and also presented a souvenir to the distinguished guest.