Secretary, Trade Development Authority of Pakistan (TDAP), Shahryar Taj, said that stable and clear policies, along with active leadership from provincial governments, are essential for increasing Pakistan’s exports and promoting industries.
Speaking at the Lahore Chamber of Commerce and Industry (LCCI) on Wednesday, he mentioned that TDAP organises multiple flagship events and international exhibitions to create new opportunities for industrialists and exporters.
Shahryar Taj said that TDAP organises annual flagship events in textiles, food & agriculture, health, engineering, and minerals. He stated that the target for horticulture and agriculture exports is $2 billion in the next three years, and a major event is being prepared in Lahore. He stressed that not only Punjab, but also Balochistan, Sindh, and Khyber Pakhtunkhwa should take a leading role.
He also mentioned plans for a “Made in Pakistan” exhibition and fashion show in Bangladesh, creating new opportunities for Pakistani companies, especially women entrepreneurs. Around 90% of the costs were covered by TDAP, and the remaining 10% by participating companies.
Shahryar Taj stated that global demand for Pakistani products remains strong, and focusing on quality, certification, and standards can further increase exports. He invited participants to cooperate with TDAP in all trade promotion initiatives.
LCCI President Faheem ur Rehman Saigol said that increasing exports and promoting the manufacturing sector are crucial to strengthening the country’s economy. He highlighted that the current account deficit has so far reached around $15.5 billion. If this trend continues, it could reach $36 billion by the end of the fiscal year, which is extremely concerning.
He emphasised that Pakistan can increase its exports through market and product diversification, value addition, and promoting startups. He added that providing facilities for SMEs, startups, and the IT sector is a necessity, and producing products according to international standards can boost global demand.
He noted that Pakistan’s food exports, cotton production, and quality have declined, with long-fibre cotton being exported while lower-quality cotton remains in the local market. He stressed that there is huge potential in textiles, livestock, food processing, and halal sectors, which can help increase exports.
Relying only on Europe and the U.S. is not enough; African and Central Asian markets should also be tapped. He mentioned that Bangladesh has focused on value-added garments and increased its exports to $60 billion, while Pakistan remains at $31 billion. He called for initiatives in startups, IT, and the blue economy to boost Pakistan’s exports.
