LAHORE – The Punjab Information Technology Board (PITB), in collaboration with the Punjab Social Welfare Department, is offering free product photography and videography services to eligible businesses under the Punjab government’s Punjab E-Commerce Hub programme.
The initiative aims to help entrepreneurs produce high-quality visual content for their products, improve their presentation on online stores and digital platforms, and strengthen their presence in the growing digital marketplace.
The Punjab E-Commerce Hub has been established to digitally empower small and local businesses, small and medium-sized enterprises (SMEs), artisans, wholesalers and emerging entrepreneurs. The programme seeks to help businesses take their products to domestic and international markets while bridging the gap between Punjab’s entrepreneurial talent and the rapidly expanding e-commerce economy.
In addition to free product photography and videography, the hubs provide practical training and guidance in branding, social media, podcast production, e-commerce, digital marketing and business relations.
Business owners and SMEs can also participate in practical workshops and business guidance sessions being organised at the hubs established in Lahore, Faisalabad and Sialkot.
The programme is designed to help entrepreneurs improve their digital marketing capabilities and create professional content that can be used to promote and sell their products through online platforms.
Eligible entrepreneurs can access the free photography and videography services and other facilities offered under the Punjab E-Commerce Hub programme.
For further information and access to the available services, eligible business owners can visit ecom.punjab.gov.pk.
