Expansion to 20 districts marks a major milestone in empowering women entrepreneurs across Pakistan
PTCL Group, in collaboration with the Pakistan Poverty Alleviation Fund (PPAF), hosted an inspiring event to celebrate the remarkable achievements of women entrepreneurs empowered through the Ba-Ikhtiar Project under Group’s Social Impact platform ‘Dil Se’.
The initiative is fostering financial independence and paving the way for sustainable growth of women entrepreneurs through building successful e-commerce stores. PTCL Group is committed to empowering these women by supporting them in registering their startup and providing mentorship until they can run their business independently.
Additionally, the program’s expansion to 20 districts under the Ba-Ikhtiar initiative aims to transform communities across Pakistan. This expansion will broaden the project’s scope to encompass diverse skill sets, including pottery, arts and crafts, food preservation, online tutoring, organic cosmetics, and more.
The event celebrated the resilience and determination of women entrepreneurs, who have successfully turned challenges into opportunities. His Excellency, Hamad Obaid Ibrahim Salem Alzaabi – Ambassador of the United Arab Emirates to Pakistan graced the event as chief guest.
Corporate partners, development sector organizations, and academia were present at the event, along with prominent figures from the entertainment, fashion, sports, and industry sectors. Esteemed personalities such as Kubra Khan, HareemFarooq, Sana Mir, Ali Xeeshan, and Naseem Hameed added a touch of glamour and prestige. Their support further highlighted the event’s significance, which was already brimming with inspiring stories of transformation, growth, and success.
The event also featured a thought-provoking panel discussion, bringing together renowned personalities from diverse fields, including Sania Saeed, Jehan Ara, Azima Dhanji and Zarene Asif, who shared key insights on global best practices in women empowerment, the role of technology in solving societal challenges, and the strategies needed for women to successfully navigate the entrepreneurial landscape.
