Being a market leader within Pakistan’s agriculture industry, Fatima Fertilizer has always strived to be at the forefront of supporting Pakistani farmers, especially the female farmers.
Historically, the company has organized innumerable public campaigns and events recognizing the exceptional bravery and resilience of Pakistani farmers and their important role towards protecting national food security.A recent example of this commitment was marked by Sarsabz – the flagship brand of Fatima Fertilizer, hosting a special panel discussion at the Pakistan Pavilion of Expo 2020 in Dubai to celebrate three exceptionally inspiring female farmers from Pakistan and share their inspirational stories with the World.
The guest panelists included Rabia Sultan, a progressive farmer from Muzaffargarh who defied all odds in a male dominated profession, Nazo Darejo, a brave woman from Sindh who sacrificed a great deal to protect the piece of land she called home, and Azra Mehmood Sheikh, a progressive farmer from Bahawalpur who actively advocates about the hardships faced by farmers in South Punjab. During the discussion, the role of Pakistani women associated with agriculture was extensively highlighted in context to the core issues and challenges faced by them.
The first guest speaker, Rabia Sultan, apprised the audience with her inspirational story when she aspired to be a competent farmer just like her father. She used Fatima Fertilizer’s Sarsabz Nitrophos and Sarsabz CAN (Gawara) on her cotton crops to achieve a staggering 61 mounds per acre of yield.
