ISLAMABAD – Indus Motor Company (IMC) unveiled the Corolla Cross Hybrid Electric Vehicle at the 7th Journalist Summit at Bhurban.
Highlighting the features of the SUV, Chief Engineer Toyota Motor Corporation (TMC) Yasushi Ueda said, “Toyota’s New Global Architecture is the backbone of the Corolla Cross, contributing to its enhanced platform and modern styling, which enables a comfortable and luxurious driving experience.”
“Equipped with a 1.8L Hybrid Electric Engine, Multi Drive Modes including EV, ECO, and Power, 7 SRS Airbags, Blind Spot Monitor, Clearance Sonars, Rear Cross Traffic Alert, 9-inch Floating Display, and Bi-Beam LED Headlamps, the Corolla Cross ensures that our customers experience unrivalled comfort, convenience, and safety,” he added.
Ali Asghar Jamali, IMC Chief Executive Officer, highlighted, “The Corolla Cross boasts superior fuel economy, providing customers with up to 50% more fuel efficiency. This not only translates into significant savings but also contributes to reducing our dependency on imported fuel by approximately 50%.”
Addressing the pressing need for environmental sustainability, Jamali emphasized the Corolla Cross’s role in curbing emissions, stating, “With a 35% reduction in emissions, the Corolla Cross exemplifies Toyota’s commitment to a greener future for Pakistan. We are delighted to offer a hybrid electric option that significantly contributes to a cleaner environment.”
He shed light on Pakistan’s current energy landscape and the challenges in introducing Battery Electric Vehicles (BEVs), explaining, “Pakistan heavily relies on non-renewable energy sources, hindering the immediate adoption of BEVs. However, our HEV technology presents a practical and efficient solution, providing low maintenance costs, reliable batteries, and excellent resale value to our customers.”
Regarding the legacy of the Corolla brand, he stated, “Since its first introduction in 1966, the Corolla has carved a remarkable niche for itself. In Pakistan, the Corolla has become a beloved household name since it arrived in 1993. Today, the brand value of Corolla is as strong as the name Toyota itself. It is a testament to Pakistan’s unwavering love for the Corolla that we have consistently been the number one country in the Asia Region for Corolla sales, securing this position for 13 out of the past 17 years.”
Corolla Cross is launched at an introductory price range of PKR 9,399,000 for the Mid-Level category and PKR 9,849,000 for its high-end category.