The Trade Development Authority of Pakistan (TDAP) in collaboration with the Ministry of Commerce, has launched a robust strategy to further bolster Pakistan’s position in the global sesame seed export market.
The strategy’s core component involves conducting targeted awareness sessions on international market trends in key sesame-growing clusters across the country, with Punjab, Sindh, and Balochistan identified as primary contributors to sesame seed production.
To inaugurate this strategic initiative, TDAP organized the inaugural seminar on Thursday, in Lasbela, in collaboration with Lasbela University of Agriculture Water and Marine Sciences, Uthal, said a news release received here.
The event drew the participation of growers, farmers, agriculture extension officers from Balochistan, and other stakeholders.
The seminar’s overarching objective was to enlighten growers and farmers about international market dynamics, effective value-addition strategies, and pre and post-harvest procedures to optimize sesame seed yields.—APP
