Observer Report
Karachi
Silkbank Limited, a dominant player with substantial market share in the Credit Cards industry, announced an alliance with one of the world’s favorite airlines British Airways. This partnership will provide Silkbank Credit Card customers the opportunity to avail up to 10% discount on British Airways using Silkbank Credit Cards. The ceremony was attended by several government officials and senior management from both Silkbank & British Airways.
Mr. Naveed Mushtaq, Business Head Credit Cards at Silkbank spoke on the occasion and said, “In line with our commitment to providing top notch services to our Credit Card customers, we have collaborated with British Airways. We are sure this alliance will be widely appreciated and our customers will avail the benefits through British Airways.” He further emphasized the importance of this strategic alliance, which will greatly benefit both businesses by leveraging each other’s capabilities and leadership positions in the market.
