Share Partnership signed for dev, empowerment, mainstreaming of women in digital media

Staff Reporter

Fatima Jinnah Women University (FJWU) and RINSTRA Technologies Pvt. Ltd. signed a Memorandum of Understanding (MoU) to jointly work together to build digital skills of the students and faculty. RINSTRA will enable digital media skills through interactive workshops, seminars and courses, while providing its state-of-the-art platform for digital film festivals and theme-based video competitions.

Speaking on the occasion, Dr. Saima Hamid, Vice Chancellor FJWU, said, Fatima Jinnah University is one of the few academic institutions in the country, which prides itself in being a center of excellence for women education and leadership. The University is now moving towards knowledge development, through research-based initiatives that can be commercialized. We are thriving to make our students stand out as pioneers in academic and business research. She further added that women empowerment through higher education is our primary goal.

Through this collaboration, FJWU and RINSTRA will create hybrid media content like movies, dramas, music videos, theater, documentaries and videos for RINSTRA and other digital platforms.

Amir Jahangir, Chief Executive Officer RINSTRA, said, this MoU is important to enable young storytellers to be equipped with digital skills that can earn them enough income so they can sustain their creative pursuits and economic wellbeing. RINSTRA has a vision to create 1,000,000 content creators in the next five years, that can create a new digital creative economy in the country.

As per the details of the MoU, both the organizations will work on improving the digital storytelling technique and creative thinking, that will help the students to look at issues and challenges from a narrative perspective. Both the organizations also agreed to create research opportunities in the space of MediaTech. This will enable the students to find new work opportunities in the content industries, including as a potential future work partner.

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