Philippine President Ferdinand Romualdez Marcos has sought a partnership with popular video platform TikTok to promote the products of Filipino small-scale sellers and entrepreneurs, the Presidential Communications Office (PCO) said Saturday.
The PCO said Marcos wants to use TikTok, which has 50 million users in the Southeast Asian country, for “edutainment,” mixing education and entertainment, to train Filipino sellers, particularly those in rural areas, to promote their products.
On the sidelines of the Asia-Pacific Economic Cooperation (APEC) summit in San Francisco, Marcos held a meeting with TikTok Chief Executive Officer Shou Zi Chew. —Xinhua
