Pakistan’s largest digital bank, Mobilink Microfinance Bank Ltd (MMBL) has partnered with BaKhabar Kissan (BKK), a leading agri-tech enterprise that provides advisory services to small and medium farmers across the country.
Through this strategic alliance, smart digital financial and agri-tech solutions will be offered to MMBL’s growing base of agri-customers to help farmers identify, assess and monitor crop type, weather and land conditions, livestock, and other key agriculture and environment-related indicators to boost income and agricultural produce.
President & CEO MMBL, Ghazanfar Azzam, and CEO BKK, Khizer Alam Khan signed the agreement in Islamabad, with senior officials from both organizations in presence.
Under this partnership, MMBL will empower its Agri-borrowers using smart digital financial solutions to boost their agricultural output. This alliance will not only improve digital financial literacy rates among farmers but also, provide them access to round-the-clock advisory from Agri-experts on crop management with a focus on increasing yield and income.
Speaking about the partnership, Chief Finance & Digital Officer MMBL, Sardar Mohammad Abubakr said: “The use of optimized digital financial services in the agricultural sector of Pakistan is the need of the hour that has the potential of providing farmers with better access to agri-commerce, crop & livestock advisory, weather conditions, and disaster management.
