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Media action sought to promote MHM in Balochistan

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Speakers at a workshop here on Sunday said that highlighting issues pertaining to Menstrual Hygiene Management (MHM) was an urgent need of the hour to ensure the well being of women and girls. They were sharing their views with the participants of recent groundbreaking media workshop on ‘Communicating Menstrual Hygiene Management,’ organized by the MHMWG Secretariat, Balochistan in collaboration with the Education Support Programme (ESP) funded by UNICEF Pakistan.

Additional Deputy Commissioner Gwadar Tabish Baloch assured that the district government would lend its all-out support to efforts that are aimed to raise awareness on MHM in society. Chairperson of the Menstrual Hygiene Management Working Group (MHMWG) Balochistan, Dr. Tahira Kamal underscored the strong correlation between promoting MHM and education, commending ESP for its noteworthy initiative to collaborate with MHMWG for media engagement on MHM.

She said this collaboration would contribute to advancing Sustainable Development Goal 4 (Quality Education) and SDG 6.2 (Clean Water and Sanitation). The collaborative effort seeks to harness the power of local and national media to create a platform for constructive dialogue on MHM, she added. During the workshop, insights on crucial aspects of the MHM situation in Pakistan were shared by Shafqat Aziz, a senior communication specialist and trainer.

Stressing the vital role of media in societal awareness and policy influence, he highlighted the advocacy for MHM-friendly schools, reforms in the education sector.—APP

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