The objective of the study is to give the readers, stakeholder, business community and policy makers a detail analysis on the prospects on increasing the existing trade between two SAARC nations Pakistan and Sri Lanka under their free trade agreement.
The Federation of Pakistan Chambers of Commerce and Industry hosted the publication launching ceremony in Marriott Islamabad.
Senator Mushahid Hussain Sayed, Chairman, Senate Foreign Affairs Committee, was the Chief Guest of the ceremony and addressed the august gathering. In his address, he emphasized the private sector of both countries to play their role to utilize the highlighted trade potential available in each country.
He also draws attention towards potential available in Religious Tourism and exchange in Cultural heritage of both countries. He also invited Sri Lanka to take the advantage of CPEC to enhance its outreach to Central Asian states and European countries.
Anjum Nisar, President, FPCCI, said that Covid pandemic has brought business community much closer through use of new technologies. He said that unfortunately the political issues in the region are the bottleneck in unleashing the true trade potential. He said the Pakistan is always very supportive in enhancing the trade with its neighboring countries.