FINCA Microfinance Bank marks ‘Pinktober’


As October is observed as Breast Cancer Awareness month all around the globe, FINCA Microfinance Bank Limited (FMBL) also organized a virtual awareness session for all its female employees at the Head Office and branches, in collaboration with Shaukat Khanum Memorial Cancer Hospital (SKMCH).

Moderated by Dr Mehreen Khalid, Cancer Awareness Medical Officer at SKMCH, the session was attended by the women staff at FMBL.

The session commenced with an overview of the disease and the significance surrounding the global awareness campaigns that are conducted annually.

The participants were then briefed about the prevalence, causes, symptoms and treatment options for breast cancer, along with the importance of early detection for better chances of effective treatment.

This was then followed by a Q&A session at the end, with active participation from the attendees and a pledge to dedicate five minutes to oneself for self-examination.

Commenting on efforts to raise awareness about the disease, FINCA Bank Head of Marketing Ms. Samra Noori said: “1 out of 10 women in Pakistan suffer from breast cancer every year. We’re proud that FINCA, as an organization, is aware of the importance and criticality of this issue at hand.”

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