Daraz robust logistics, warehousing ecosystem boosts growth


Observer Report


Daraz, the largest online shopping in Pakistan platform, is offering customers discounts on an assortment of 15 million products during the Dus Dus sale 2020“10.10 sale” which will be live from10thto 16th October 2020.
Over the past few months,as the rate of digital adoption in Pakistan has accelerated, Daraz has witnessed a significant increase in traffic and expects to receive a record-breaking number of orders during the sale.During this time the platform’s assortment has grown to offer 5 million users across Pakistan access to 15 million products over 100+ categories.
In order to ensure that products are delivered swiftly to customers in a safe and secure manner, the company has optimized delivery routes, reduced delivery timelines and digitized its warehouses in Karachi, Lahore and Islamabad. Since 2018, Daraz has invested significantly on building an agile logistics ecosystem that complements a robust warehousing infrastructure.