In a collaboration, Coca-Cola Beverages Pakistan Ltd (CCI Pakistan) and The Company have launched PET bottles made from 100% recycled plastic, a new packaging innovation for Coca-Cola in Pakistan.
Initially launched in Sindh, where 2.25-liter Coca-Cola bottles will be made using food-grade recycled plastic (rPET), the initiative will be rolled out in other provinces as well.
Working closely with Pakistani provincial food authorities, Coca-Cola İçecek Pakistan has created a cycle through which used plastic bottles are collected for subjecting into a unit operation. This process ensures thorough cleaning and washing of the plastic while breaking them into small pallets. The pellets are eventually converted into food-grade packaging for Coca-Cola Pakistan
Earlier in 2022, CCI announced its “Sustainability Pledge for 2030”. Under the pledge, CCI, as a group, is taking action to use at least 50 percent recycled plastics in all its packaging. The pledge also aims to evaluate and initiate multiple projects falling under 6 categories including Packaging, Water Stewardship, Climate Change, Human Rights, Diversity and Inclusion, and Community.
Speaking about this achievement, Mr. Ahmet KursadErtin, GM – CCI Pakistan, said, “Sustainability is a fundamental and indispensable aspect of our business. It is embedded in our vision and goals. We integrate sustainability principles into all our operations.
