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China’s footwear association pledges huge investment in Pakistan

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LAHORE – The Association of Guangdong Shoes Manufacturers has expressed interest in making investments in Pakistan’s shoe industry.

AGSM delegation led by its chairman Suilong Liu held B2B meetings with local footwear industry people and government officials during the recent visit and expressed the desire to invest billions of rupees in Pakistan.

Before the visit of the Chinese businessmen, a delegation of the Pakistan Footwear Manufacturers Association visited China and met leading shoemakers there to evaluate business opportunities.  PFMA Chairman Mansoor Ehsan Sheikh led the Pakistani delegation.

During this visit, Suilong Liu had meetings with Mansoor Ehsan Sheikh and finally signed an MoU at the Punjab Board of Investment and Trade (PBIT) in the presence of Chaudhry Shafay Hussain, Minister of  Trade & Investment Punjab.

The minister praised PFMA for their pivotal role in attracting investment in Pakistan. He said that the success of this visit showed commitment to fostering international trade relations and attracting foreign investment. He acknowledged the role of PFMA whose dedicated efforts have been instrumental in attracting investors to Pakistan’s shoe industry.

Mr. Liu said that Pakistan’s footwear market has huge potential for attracting foreign investment. He reiterated his commitment to make huge investments in Pakistan’s shoe manufacturing sector. “Initially there will be Rs2 billion investments. Gradually, it will increase to Rs20 billion”, he said.

The collaboration between TAGSM and PFMA is expected to bring state-of-the-art technology, modern manufacturing techniques, and innovative designs to Pakistan’s footwear industry and the development of the supply chain materials market. This partnership aims not only to boost local production capabilities but also to enhance the quality and competitiveness of Pakistani footwear in global markets.

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