Staff Reporter Islamabad
Coca-Cola Beverages Pakistan Limited (CCI Pakistan) revealed its latest socio-economic impact report at an event held in Islamabad. The report highlighted CCI Pakistan’s contribution to the national economy as well as the impact of its domestic social investments.
The event was graced by the presence of Chief Guest Mr. Abdul Razzaq Dawood, Advisor to the PM for Commerce, along with the Turkish Ambassador to Pakistan, Ýhsan Mustafa Yurdakul.
Other notable guests included officials from the Ministry of Commerce, Ministry of Industries, Board of Investment, Additional Attorney General of Pakistan and representatives of Lahore University of Management Sciences (LUMS), WWF Pakistan and senior management from CCI Pakistan.
This detailed study was conducted by Mr. Kashif Malik, Professor Lahore University of Management Sciences (LUMS). The study provides a detailed review of CCI Pakistan’s contributions made towards the prosperity of Pakistan over the years.
Some of the key highlights of the study revealed that the brand’s value chain had generated a percentage share of 1.95% of GDP, an injection of 1.74 million in the economy for every 1 million spent by CCI Pakistan, an annual tax contribution of Rs.30 billion, additional Rs.210,000 paid by the brand’s suppliers and vendors for every 1 million paid in taxes.