LAHORE – 92 News has introduced Pakistan’s first-ever artificial intelligence (AI) news reporter, capable of delivering news bulletins in Urdu and presenting real-time updates and pre-scripted news.
The development marks the first of its kind in Pakistan’s mainstream media, making 92 News one of the few regional channels to explore the possibilities of artificial intelligence in journalism.
The launch has received mixed reviews from media professionals and the public, with some quarters praising the use of this cutting-edge technology while others expressing concerns about the potential impact on the jobs of human journalists.
It is worth mentioning here that anchors developed with the help of AI have previously presented news in countries such as China and Kuwait.
These virtual presenters are typically used for repetitive or routine bulletins and can work around the clock without a break.
AI Supporters say the systems reduce costs and improve efficiency.
Nevertheless, the development is expected to bring about a revolutionary change in the way news will be presented in the future, and the milestone that 92 News has achieved will surely influence the debate on the combination of journalism and AI in the country.
