Lahore, treasure of heritage needs to be promoted: Lashari

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Archaeology Festival “Heritage Now” concludes
Salim Ahmed

Director General, Walled City of Lahore Authority (WCLA) Kamran Khan Lashari said on Sunday that Lahore was a treasure of cultural heritage which need to be promoted and highlighted in the world.
Talking to media after the concluding ceremony of a two-day heritage festival at Alhamra Arts Council, he said the WCLA was working on modern lines with international partners to apprise the young generations and other lovers of art and culture in the world about the importance of heritage of Lahore. He said that last year British Council collaborated with the WCLA to hold heritage festival but this year UNESCO, French Embassy, British Council and HEC joined with us in this regard. This reflects success of WCLA in its efforts, he added.
He said, “We are learning and partnering with other organizations to market our cutlural potentials”.
To a question, he said there was no other way to promote soft image of Pakistan except sports, art & culture, music, conferences and tourism etc. “We can’t do that unless we make investment on these things”, he added.
A three-day International Archaeology Festival entitled “Heritage Now” concluded on Sunday at Alhamra Arts Council, Lahore on a positive note. The festival engaged a larger audience from diverse backgrounds including history, archaeology, data science, architecture, museum professionals and art enthusiasts. The event was organised by the Higher Education Commission, (HEC) in collaboration with British Council Pakistan, French Embassy in Pakistan, University of the Punjab, Walled City of Lahore Authority (WCLA) and UNESCO.
Among various fascinations of the festival exhibition were artifacts from different historical backgrounds and areas, and performances of folk singers and artisans, and research contributions on 13 different themes from national and international scholars as well as panel discussions. The themes of research presentations included Role of Archaeological Heritage in Nation Building and Promoting National Pride of Pakistan; Latest Archeological Discoveries in Various Periods of the Archeological Heritage of Pakistan: From Paleolithic up to Indus Period; Latest Archeological Discoveries in Various Periods of the Archeological Heritage of Pakistan: From Ghandara Grave Culture up to British Period; Management of the Sites, Involvement of Local Communities, A Condition for Sustainability; Contributions of the Foreign Archaeological Missions, Needs and Perspective; National Awareness Teaching Programme Inculcating Archaeological and Heritage Narratives in the Curriculum from Primary to Tertiary Levels and HEC Role in Providing Trainings in Various Trades related to Archaeological Heritage; New Technologies and Hard Sciences, Perspective and Opportunity; Mapping of Archeological Heritage of Pakistan; Preservation and Promotion of Intangible and Tangible Cultural Heritage, Museums and Museum’s Role in Educating and Creating Awareness, World Heritage Sites in Pakistan, Its Management, Preservation, Conservation and Restoration Issues, Pakistan as a Cultural Tourism.

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