Media’s role is crucial to address issue of malnutrition

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Zubair Qureshi

Islamabad—Role of media in addressing malnutrition was discussed during a consultative meeting organized by SUN Civil Society Alliance Pakistan (SUNCSA, Pak) in-collaboration with Micronutrient Initiative (MI) here. The session aimed at engaging media persons in highlighting impacts of malnutrition by increasing the understanding and knowledge of the journalists on the issue of nutrition and food insecurity.
Dr. Irshad Danish, Coordinator SUNCSA, Pak, welcomed the participants and shared objectives of the consultation. He said SUNCSA,Pak is a coalition of 119 civil society organizations working with a mission of creating a strong, coordinated and vibrant civil society constituency to foster multi-sectoral developmental approaches to support nutrition agenda.
Dr. Naseer Muhammad Nizamani, Country Director Micronutrient Initiative Pakistan and General Secretary of Scaling Up Nutrition, Civil Society Alliance (SUNCSA, Pak) shared the overall situation of malnutrition in Pakistan. He said, Pakistan is facing a malnutrition crisis that is amongst the worst in the world and has not improved for decades. This needs to be urgently addressed in order to safeguard the country’s future development and prosperity. It’s a simple fact that nearly half of all children in Pakistan are malnourished, and this undermines their mental and physical growth, as well as the country’s prospects. Resource persons of the session said that the direct outcome of high rates of malnutrition in women is seen in the form of long lasting adverse effects reflected by high maternal mortality and morbidity and its perpetuating effects on infant and child growth and development.
They emphasized on implementation of multi sectoral nutrition strategies and breastfeeding laws.