MCB reinforces customer centricity

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Staff Reporter

Lahore

MCB Bank, “Pakistan’s Best Bank” for a record tenth time, participated in the highly informative session, ‘Uplifting Service’ conducted by globally renowned service guru, Ron Kaufman. MCB Bank’s participation in the event as a platinum sponsor was facilitated by the bank’s Learning and Development department to highlight and underscore the Bank’s commitment to service quality.
MCB Retail Banking Head–North, Zargham Khan Durrani opened the session and while addressing the participants, highlighted the significance of service in this fast paced and ever changing world. Keeping in mind the current global shift of all businesses towards service, he commented on ever changing customer expectations and the need to keep up with one’s delivery standards at a competitive pace. He further elaborated on the diverse initiatives currently underway at MCB Bank with a view to enhance service standards to meet and exceed customer needs. Durrani concluded his remarks by stating that further sessions on the enhancement of service delivery would help in improving service excellence in the banking sector.
During the session, Ron Kaufman, a New York Times best-selling author and globally renowned expert on service, also addressed the audience and shared global perspectives on service excellence alongside customer service success stories which were not limited by cultural barriers or high costs. In addition to the Bank’s senior management, more than 90 members of MCB Bank’s management team participated in the session.