Irfan Siddiqui calls for promotion of book reading

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NBF revives Readers Club membership scheme

Zubair Qureshi

Islamabad—Adviser to Prime Minister on National History and Literary Heritage Division Irfan Siddiqui on Tuesday inaugurated the much-awaited Readers Club Membership campaign that aims at providing books on discounted rates to readers by National Book Foundation (NBF).
Managing Director of the NBF Dr Inamul Haq Javed, a number of NBF book ambassadors and a large number of enthusiast readers particularly children were present on the occasion.
Addressing the inaugural ceremony, Irfan Siddiqui said efforts were being made for promotion of book reading culture in the country. He said, “This scheme will be a unique and under this books will be provided on discounted rates to members across the country.” It is high time we should befriend books and shun political wrangling, he said.
Appreciating the role of Managing Director NBF for making this scheme practical, he said efforts made by the Managing Director must be a role model for others. Siddiqui who himself is a great book lover, reader and writer struck the positive note that funds would be increased for the Readers Club scheme to facilitate more and more people in this regard. Such innovative schemes would also be introduced, he added. Later, Mr Siddiqui also filled in the membership form and became a member of the Readers’ Club.
Dr Inamul Haq Javed in his welcome address briefed the chief guest about the efforts and progress made so far for the promotion of a culture of book reading. NBF in order to set up an outlet at the University of Punjab is in negotiation with the Vice Chancellor of the University, he said.
Besides, a new scheme would also be initiated for the promotion of book reading among children and students, said the NBF Managing Director.
About the Readers Club, he said it was one of the most public oriented book promotional activity attracting readers to buy books of their choice at half price. “Besides, promoting reading habit, it encourages the overall book industry, help increasing literacy rate, create reasonable demand for good quality reading material and motivating young generation towards developing reading culture in the society,” he said. The membership card bearer would be entitle to purchase books of their choice from approved bookshops mentioned on the list of the NBP.
A number of people from different walks of life attended the inaugural ceremony of Readers club membership campaign.
The members will be entitled to purchase books at 50pc discounted rate for the bookstalls enlisted on the Panel of the Foundation. However, the NBF shall offer 55pc discount to the members at its own outlets.”