DIB, flydubai launch new Co-Branded Credit Card

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Dubai—Dubai Islamic Bank (DIB) announced Thursday the launch of its credit card in partnership with Dubai-based flydubai. The credit card will enable customers to enrol in OPEN, a newly launched rewards programme from flydubai. By joining the programme, customers will earn OPEN reward points every time they use their DIB flydubai Credit Card for local and international purchases.
To cater to different customers, three types of credit cards have been launched, namely the Classic, the Platinum and the Signature Credit Card. Based on the card they choose, customers will be able to earn OPEN reward points on domestic and international retail purchases, as well as earn additional reward points on spends with flydubai. In addition to accumulating OPEN reward points, customers can also enjoy a range of benefits, including discounts across select retailers in the UAE, lounge access and travel privileges.
Dr Adnan Chilwan, Group CEO at Dubai Islamic Bank commented on the Bank’s new card launch, “We are delighted to have this exclusive partnership with flydubai. This unique range of credit cards cater to an extremely diverse audience in the UAE who travel frequently for business and pleasure. Critically, DIB’s own 1.7m customer base provides us with excellent insights into the growing needs of regional travellers. So, it was a natural step for us to partner with flydubai and introduce a card that is innovative and convenient to use.”
Commenting on the launch of the credit card in partnership with Dubai Islamic Bank, Ghaith Al Ghaith, CEO of flydubai said, “flydubai has been committed to developing product offerings to enhance the experience of customers, most recently launching our new rewards programme called OPEN. Through our partnership with Dubai Islamic Bank, we welcome this co-branded credit card as a way to make the travel experience with flydubai even more rewarding for our passengers.”
“DIB’s product development and innovation is focused on a growing segment of consumers who are seeking financial products that are not only convenient and accessible but also compliment their busy lifestyles. Given that air travel in the emirates has grown more than 13 per cent year on year over the last five years, DIB flydubai credit card holders will be uniquely placed to capitalise on their spend and access a variety of benefits aimed squarely at enhancing their overall travel experience,” concluded Dr Chilwan.—Agencies